SQUAD GOALS, BUT MAKE IT SENTIENT
Jimena – Founder, CEO & Activist
Before founding SENTIENT, Jimena was a dedicated activist focused on human rights, animal rights, and environmental law, with a strong emphasis on environmental sustainability. She channeled her passion for activism into fashion as a means to drive systemic change, Jimena believes that beauty is a powerful tool for transformation. She founded SENTIENT after identifying a deep disconnect between fashion, luxury, and a respect for animals as sentient beings—an industry that has long thrived on their exploitation. Proving that fashion can no longer thrive on the exploitation of animals. By bringing her activism to SENTIENT, her purpose was clear: to send a message that animals are sentient beings, sharing that capacity with humans.
Every creation at SENTIENT honors this concept, leading with innovation by integrating material advancements from around the world—solutions that address the urgent need for fashion that uses fewer resources, lower emissions for the sake of climate action, and avoid further deforestation—an inherent consequence of animal exploitation that threatens vital species and the world’s precious ecosystems. With a background in environmental law, human and animal rights legal work, and a deep commitment to sustainability, she leads the brand with innovation, purpose, and an unwavering mission: to prove that luxury can be beautiful, responsible, and uncompromising.
At SENTIENT, our vision is shaped by a team of bold thinkers, creators, and disruptors—each committed to redefining what luxury can be. Rooted in expertise, driven by purpose, and united by a belief in progress, we are more than a team—we are architects of a new era in fashion.
Estefanía – Chief Operations Officer & Master of Flow
Estefanía’s journey took a transformative turn when she stepped into the nonprofit world, leading the People department of an organization dedicated to ending animal abuse in the food industry. Before that, her career unfolded across various Human Resources roles in the corporate sector, where her greatest motivation was always people—understanding their talents, emotions, and needs while ensuring they thrived within an organization’s purpose.
But once she saw the systemic cruelty ingrained in industries firsthand, there was no turning back. Empathy and a deep love for animals became action. More than changing her own lifestyle, she knew she had to drive real impact. That path led her to SENTIENT—first as a client, drawn to the seamless fusion of luxury, design, and ethics, and then as a key part of the team. Now, as COO and business partner, she brings her expertise in leadership and operations to a brand that proves fashion can be beautiful, intentional, and free from harm.
Paty – Angel Investor & Strategic Advisor
Paty’s love for fashion was woven into her life from an early age. Her mother, a post-war immigrant who fled Spain for Venezuela after the Spanish Civil War, built a career in textiles—starting out selling sewing machines before becoming a buyer for a multinational retailer. Paty grew up surrounded by fabrics, colors, and craftsmanship, often accompanying her mother to work, mesmerized by the textures and stories behind each piece. Despite dreaming of launching her own fashion brand, fear held her back—especially as her professional path took an entirely different turn into orthodontics. Yet, she always carried a deep concern for fashion’s impact on the planet, unsure of how to merge her passion with a responsible approach.
Being an immigrant herself, moving from Venezuela to Mexico due to economic and political instability, where she became an orthodontist, and developed a profound belief in reinvention, entrepreneurship, and the boundless human capacity to adapt and find solutions. When Jimena invited her to be part of SENTIENT, she saw this as a step toward creating meaningful change, believing that everyone should play a role in shaping a more responsible global society. For her, the best way to do this was by taking action—investing both humanly and financially in a brand that aligned with her values
Adriana - Social Media & Brand Strategist
Adriana is a creative soul who thrives on crafting strategic and visually compelling ways to bring brands to life. As the founder of Serial Muse Design, her independent creative agency, she believes in the power of creativity—not just as a tool for design, but as a way to tell stories that matter.
She fell in love with Sentient from the start—drawn to its bold vision and deeper purpose. What began as a collaboration quickly evolved into something more—a shared journey of creativity, storytelling, and pushing boundaries in fashion. Along the way, Sentient became more than just another project; it became a space for inspiration, growth, and creative exchange.
For Adriana, this experience has been more than work—it’s been the opportunity to find a dream team of women who inspire her every day. As someone deeply passionate about fashion, this collaboration felt aligned, meant to be—proof that when vision and purpose come together, something truly special takes shape.
